The winner's attitude :change how you deal with difficult people and get the best out of any situation

 Gee, Jeff.; Gee, Val.;

New York : : McGraw-Hill , 2006

Customer service :building successful skills for the twenty-first century

 Lucas, Robert W.;

Boston : : McGraw-Hill , 2005

Taming the search-and-switch customer :earning customer loyalty in a compulsion-to-compare world

 Griffin, Jill.;

San Francisco, CA : : Graffiti Pers , 2009

Marketing for rainmakers :52 rules of engagement to attract and retain customers for life

 Fragasso, Philip M.,;

Hoboken, N.J. : : John Wiley & Sons , 2008

The Brandpromise :how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!

 Knapp, Duane E.;

New York : : McGraw-Hill , 2008