The Brandpromise :how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!
No. Panggil 658.827 KNA b
Pengarang Knapp, Duane E.;
Tempat Terbit New York :
Penerbit McGraw-Hill
Tahun Terbit 2008
Subject Layanan Pelanggan; Brand name products.; Merk Dagang; Customer relations.; Customer services.;
Klasifikasi 658.827
Abstrak/Catatan Includes bibliographical references (p. 247-253) and indexes.;