The end of advertising as we know it

 Zyman, Sergio.; Brott, Armin A.;

Hoboken, NJ : : John Wiley & Sons , 2002

Essentials of contemporary advertising

 Arens, William F.; Schaefer, David H.;

Boston : : McGraw-Hill/Irwin , 2007

Contemporary advertising

 Arens, William F.; Weigold, Michael F.,; Arens, Christian.;

Boston : : McGraw-Hill/Irwin , 2008

How to make money with your blog :the ultimate reference guide for building, optimizing, and monetizing your blog

 Forrester, Duane.; Powell, Gavin.;

New York : : McGraw-Hill , 2008

Manager's guide to marketing, advertising, and publicity

 Callen, Barry.;

New York : : McGraw-Hill , 2010