Not for free :making money in the digital age



No. Panggil 658.802 BER n
Pengarang Berman, Saul Jay,;
Tempat Terbit Boston, Mass. :
Penerbit Harvard Business Review Press,
Tahun Terbit 2011
Subject Manajemen pemasaran; New products.; Technological innovations.; Digital media; Segmentasi pasar;
Klasifikasi 658.802
Abstrak/Catatan Segmentation -- Pricing innovation -- Payer innovation -- Package innovation -- Conclusion: before you get started.;