The 7 triggers to yes :the new science behind influencing people's decisions
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No. Panggil
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658.4 GRA t
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Pengarang
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Granger, Russell H.;
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Tempat Terbit
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New York :
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Penerbit
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McGraw-Hill
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Tahun Terbit
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2008
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Subject
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Business communication; Persuasion (Psychology); Management; Manajemen eksekutif;
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Klasifikasi
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658.4
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Abstrak/Catatan
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Includes index.; The awesome power of persuasion -- Winners and losers -- Persuasion then and now -- What's the breakthrough -- Decision management -- Persuasion powerhouses -- Triggering "yes" -- Friendship trigger -- Authority trigger -- Consistency trigger -- Reciprocity trigger -- Contrast trigger -- Reason why trigger -- Hope trigger -- Persuasion goals -- Persuasive communication -- Persuasive presentations -- Resolving resistance -- Getting commitment -- Wrap.;
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