Basic marketing :a global-managerial approach
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No. Panggil
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658.8 PER b
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Pengarang
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Perreault, William D.; McCarthy, E. Jerome;
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Tempat Terbit
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Boston, Mass. :
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Penerbit
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McGraw-Hill
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Tahun Terbit
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2005
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Subject
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Marketing;
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Klasifikasi
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658.8
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Abstrak/Catatan
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McCarthy's name appears first on the earlier edition.; Includes bibliographical references (p. 725-787) and indexes.; Systems requirements for accompanying computer disk: Windows 98 or higher; Pentium 400 MHz or faster; 16-Bit stereo sound card; 16 Bit or better video card; 64 MB or more of system memory; 8x speed for higher CD-ROM Drive.;
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