Marketing research essentials



No. Panggil 658.83 McD m
Pengarang McDaniel, Carl D.; Gates, Roger H.,;
Tempat Terbit Hoboken, NJ :
Penerbit John Wiley
Tahun Terbit 2004
Subject Pemasaran; ; Penelitian;
Klasifikasi 658.83
Abstrak/Catatan "SPSS student version 11.0 for Windows"--CD-ROM.; System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.; Includes bibliographical references (p. 8-14 of the 3rd group) and index.;