A branded world :adventures in public relations and the creation of superbrands
No. Panggil 659.2 Lev b
Pengarang Levine, Michael,;
Tempat Terbit Hoboken, N.J. :
Penerbit John Wiley
Tahun Terbit 2003
Subject Public Relations; Publisitas; Hubungan Masyarakat; Brand name products; Nama Merk Produk;
Klasifikasi 659.2
Abstrak/Catatan Includes bibliographical references (p. 253) and index.;