Emotion marketing : the hallmark way of winning customers for life / Scott Robinette, Claire Barand, Vicki Lenz
Emotion marketing : the hallmark way of winning customers for life / Scott Robinette, Claire Barand, Vicki Lenz
Selling in a new market space :getting customers to buy your innovative and disruptive products
Blue ocean strategy : strategi Samudra biru / W. Chan Kim;Penerjemah:Satrio Wahono
Basic marketing : a global-managerial approach / William D. Perreault, Jr, E. Jerome McCarthy
Marketing the core / Roger A. Kerin, Steven W. Hartley, William Rudelius
Student guide for concepts in marketing / Robert D. Nash ... (et.al)
International Marketing / Philip R. Cateora, John L. Graham
The dollarization discipline : how smart companies create customer value . . . and profit from it / Jeffrey J. Fox, Richard C. Gregory