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International management and language | Perpustakaan Pusat

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International management and language


Includes bibliographical references (p. [222]-240) and index.; Setting the scene -- Language matters -- Management and language -- International management and language -- English as the global lingua franca -- Spreading the management gospel- in English -- German: a language of management designed for Klarheit (by Nigel Holden) -- Russia's long struggle with western terms of management and the concepts behind them (by Nigel Holden, Olga Kuznetsova and Gerhard Fink) -- Language and careers in multinational corporations (by Rebecca Piekkari) -- The business unit concept at Akzo and the interpreting role of the CEO (by Luchien Karsten and Luc-Jan Wopert) -- Communication strategies and cultural assumptions: an analysis of French-Japanese business meetings (by Hiromasa Tanaka) -- An Italian perspective on international meetings, management and language (by Gina Poncini and Elisa Turra) -- Humour and management in England (by Suzanne Tietze) -- Management in other languages: how a philological approach opens up new cross-cultural vistas (by Nigel Holden and Carole Tansley).;


Ketersediaan
100156PREPerpustakaan Pusat UIN WalisongoTersedia
Informasi Detail
Judul Seri
Routledge studies in international business and the world economy ; 41
No. Panggil
658.049 Tie i
Penerbit
New York : : Routledge.,
Deskripsi Fisik
xii, 249 p. : ill. ; 24 cm.
Bahasa
English
ISBN/ISSN
0203929357 (e-book)
Klasifikasi
658.049
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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