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Customer obsession :how to acquire, retain, and grow customers in the new age of relationship marketing
Includes bibliographical references (p. 217-220) and index.; Industry, retail, or the consumer : who controls the market? -- How much is each customer worth? -- Relationship strategies to win over and keep customers -- The new integrated communication scenario based on relationship-marketing strategies -- Creating results -- Relationship marketing in action -- Database intelligence -- Financial analysis : the unquestionable proof of the results -- Successful cases -- The future of marketing communication.;
Ketersediaan
| HD120400 | 658.8 AZE c C. 1 | Perpustakaan Pusat UIN Walisongo | Tersedia namun tidak untuk dipinjamkan - No Loan |
| HD120401 | 658.8 AZE c | Perpustakaan Pusat UIN Walisongo | Tersedia |
| HD120402 | 658.8 AZE c | Perpustakaan Pusat UIN Walisongo | Tersedia namun tidak untuk dipinjamkan - Storage |
Informasi Detail
- Judul Seri
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- No. Panggil
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658.8 AZE c
- Penerbit
- New York : : McGraw-Hill., 2008
- Deskripsi Fisik
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xi, 226 p. : ill. ; 24 cm.
- Bahasa
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English
- ISBN/ISSN
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9780071497046 (alk.
- Klasifikasi
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658.8
- Tipe Isi
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- Tipe Media
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- Tipe Pembawa
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- Edisi
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- Subjek
- Info Detail Spesifik
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- Pernyataan Tanggungjawab
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Versi lain/terkait
Tidak tersedia versi lain
Lampiran Berkas
Tidak Ada Data
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